Video Marketing – How to use your videos to their fullest potential

By Lisa Nelson  |  Business Manager, Social Media

Are you utilizing YouTube to share your expertise through video marketing? (Nearly 34 billion online videos were viewed in May of 2010 in the US!)

If you are taking the time to create a video, leverage it to it’s fullest. Tubemogul is a paid service that will submit your video to numerous video directories for you. You submit it once and the system submits it multiple times, including to YouTube.

Use the audio from your video to create a podcast, submit to itunes, and podcast directories. (Another option TubeMogul will handle for you.)

Transcribe the video and use the written word for blog posts and articles submitted in article directories.

Create the material once and use it multiple times for the greatest video marketing impact. . . and the most efficient use of your time!

All the best,
Lisa Nelson

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